Canva

4.73

Canva is a graphic design platform for creating social media graphics, presentations, and posters easily.

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Canva Web Traffic statistics April, 2026

#4 -1

Global Rank

Position of this tool among all analyzed AI tools based on total visits, with #1 being the most visited AI tool globally.

#3 +0

US Rank

Position of this tool among all analyzed AI tools based on visits from the United States.

#1 +0

Design Generators Rank

Position of this tool within its specific category (Design Generators), based on total visits.

-18.97% MoM Decline

825.63M -193.33M

Total Visits

Total number of visits this tool received during the selected month, with the absolute change from previous month.

was 1.02B

210.80M -21.80M

Unique Visits

Number of different users who visited this tool during the selected month, with the absolute change from previous month.

was 232.60M

-0.47% Share Decline

6.41% -0.47%

Global Market Share

Percentage of all AI tool visits across our directory that went to this specific tool.

was 6.88%

96.87% -0.02%

Design Generators Market Share

Percentage of all Design Generators category visits that went to this specific tool.

was 96.89%

Gender Distribution

Breakdown of tool usage between male and female users during the selected period.

39%

Male Users

61%

Female Users

Device Distribution

Breakdown of visits to this tool by device type (mobile vs desktop).

17%

Mobile users

83%

Desktop users

Duration & Bounce Rate

Average time users spend on the tool per session and the percentage of users who leave after viewing only one page.

10:19 min

Average duration

30%

Bounce Rate

Canva Traffic Trends

Historical view of this tool's visit patterns over the past 12 months, showing both total visits and unique visitors over time.

Month	Page Visits
May	913.40M
Jun	763.00M
Jul	821.20M
Aug	842.00M
Sep	894.20M
Oct	980.80M
Nov	911.80M
Dec	838.20M
Jan	870.40M
Feb	814.60M
Mar	1.02B
Apr	825.63M

Canva Competitor comparison

Comparative view of monthly visit trends among similar AI tools in the same category, helping understand how this tool performs against its main competitors over time.

Month	Page Visits
May	913.40M
Jun	763.00M
Jul	821.20M
Aug	842.00M
Sep	894.20M
Oct	980.80M
Nov	911.80M
Dec	838.20M
Jan	870.40M
Feb	814.60M
Mar	1.02B
Apr	825.63M

Canva Web Traffic by Country

Overview of the top 5 countries visiting this AI tool, ranked by total visit volume.

Location

Country where the AI tool visits originated from.

Traffic

Total number of visits from this country during the selected month, with the change from previous month shown below.

Percentage of global AI tool visits that came from this country.

United States

151.75M -27.59M

19.99%

Brazil

60.02M -19.97M

7.91%

India

51.11M -16.15M

6.73%

Indonesia

35.01M -2.39M

4.61%

Mexico

33.44M -18.33M

4.40%

Canva Visits by Traffic Source

Breakdown of how users are finding and accessing this AI tool, showing the distribution of traffic across different channels.

Source Channel or method through which users reached this tool (e.g., Direct, Organic Search, Referral).	Traffic Number of visits from each traffic source during the selected time period.	Share Percentage of total visits that came through each traffic source, showing which channels drive the most traffic to this tool.
Direct	651.17M	79.00%

Organic search	108.24M	13.00%

Referral	42.27M	5.00%

Organic social	12.80M	2.00%

Mail	6.03M	1.00%

Paid social	165.12K	0.00%

Paid search	825.62K	0.00%

Display ads	0	0.00%

AI Traffic	3.96M	0.00%

Google AI Mode	165.12K	0.00%

Our Methodology

Our AI industry web traffic analysis is based on estimated data from reliable sources such as SEMrush and Ahrefs. We track 10,500+ AI tools across 171 categories, updating data every month. We analyze total visits, unique visits, user demographics, and more across the categories to provide insights into the AI industry’s size, trends, and top performers.

Unique visits represent cumulative monthly counts, meaning returning users in different months are counted again. The total unique visits for all tools combined do not represent distinct individuals due to user overlap across multiple AI tools. For a closer estimate of the AI industry's audience size, refer to the latest month's unique visit count.

Read our complete data analysis methodology

Explore global AI statistics and trends