Global AI Adoption
Statistics & Trends

Monthly AI Market Report by Web Visits
Across 10500+ Tools, March 2025

Global AI Tools Web Traffic Overview: March 2025

Total Visits

Total estimated website visits to AI tools monitored and analyzed in our directory during the selected time period.

12.57B

Across 10500+ Tools

Unique Visits

Number of unique users estimated to have used the analyzed AI tools during the selected time period.

3.12B

MoM Change (visits)

Change in total visits compared to the previous month, expressed in both absolute numbers and percentage.

510.22M (4.23%)

Gender Distribution

Estimated distribution of male and female users visiting the analyzed AI tools during the selected time period.
7.36B Male 58.53%
5.21B Female 41.47%

Average Duration

Average time spent by users per session across all analyzed AI tools during the selected time period.

06:20 min per session

Bounce Rate

Percentage of users who left after viewing only one page of an analyzed AI tool without further interaction.

43.59%

Device Distribution

Breakdown of AI tool usage by device type, showing the percentage of visits from desktop and mobile devices.

Desktop

8.69B

69.17%

Mobile

3.87B

30.83%

AI Traffic Trends (Last 12 months)

Monthly changes in total and unique visits across all analyzed AI tools over the past year, revealing overall usage patterns and industry growth trends.
Month Page Visits
Apr 7.74B
May 7.78B
Jun 7.93B
Jul 7.92B
Aug 8.08B
Sep 8.98B
Oct 10.28B
Nov 10.55B
Dec 10.53B
Jan 10.53B
Feb 12.06B
Mar 12.57B

AI Market Share Distribution

Distribution of total visits among leading AI tools, showing each tool's relative market presence and user engagement within the industry.
1
ChatGPT logo ChatGPT
Chatbots
Visits:
5.60B +400.00M
was 5.20B
Growth: 7.69%
Market Share: 44.55%
2
Canva logo Canva
Design Generators
Visits:
1.10B +103.90M
was 996.10M
Growth: 10.43%
Market Share: 8.75%
3
DeepSeek logo DeepSeek
Chatbots
Visits:
647.60M -145.00M
was 792.60M
Growth: -18.29%
Market Share: 5.15%
4
Google Translate logo Google Translate
Translators
Visits:
580.70M -42.60M
was 623.30M
Growth: -6.83%
Market Share: 4.62%
5
Character AI logo Character AI
Character Chat Tools
Visits:
215.20M -8.00M
was 223.20M
Growth: -3.58%
Market Share: 1.71%
6
JanitorAI logo JanitorAI
Character Chat Tools
Visits:
185.30M +11.60M
was 173.70M
Growth: 6.68%
Market Share: 1.47%
7
Perplexity logo Perplexity
Search Engines
Visits:
174.10M +8.20M
was 165.90M
Growth: 4.94%
Market Share: 1.39%
8
Grok logo Grok
Chatbots
Visits:
160.00M +105.40M
was 54.60M
Growth: 193.04%
Market Share: 1.27%
9
Gemini logo Gemini
Chatbots
Visits:
154.30M +14.90M
was 139.40M
Growth: 10.69%
Market Share: 1.23%
10
Claude logo Claude
Chatbots
Visits:
128.90M +17.00M
was 111.90M
Growth: 15.19%
Market Share: 1.03%
View all

Trending Up

List of AI tools that have shown the largest increase in total visits compared to the previous month.
1
ChatGPT logo ChatGPT
Chatbots
Visits:
5.60B +400.00M
was 5.20B
Growth: 7.69%
Market Share: 44.55%
2
Grok logo Grok
Chatbots
Visits:
160.00M +105.40M
was 54.60M
Growth: 193.04%
Market Share: 1.27%
3
Canva logo Canva
Design Generators
Visits:
1.10B +103.90M
was 996.10M
Growth: 10.43%
Market Share: 8.75%
4
Claude logo Claude
Chatbots
Visits:
128.90M +17.00M
was 111.90M
Growth: 15.19%
Market Share: 1.03%
5
Microsoft Copilot logo Microsoft Copilot
Chatbots
Visits:
114.30M +15.40M
was 98.90M
Growth: 15.57%
Market Share: 0.91%
View all

Trending Down

List of AI tools that have shown the largest decrease in total visits compared to the previous month.
1
DeepSeek logo DeepSeek
Chatbots
Visits:
647.60M -145.00M
was 792.60M
Growth: -18.29%
Market Share: 5.15%
2
Google Translate logo Google Translate
Translators
Visits:
580.70M -42.60M
was 623.30M
Growth: -6.83%
Market Share: 4.62%
3
Remove.bg logo Remove.bg
Background removers
Visits:
103.00M -18.70M
was 121.70M
Growth: -15.37%
Market Share: 0.82%
4
Ollama logo Ollama
Large Language Models
Visits:
7.10M -13.00M
was 20.10M
Growth: -64.68%
Market Share: 0.06%
5
Suno logo Suno
Music Generators
Visits:
61.10M -9.10M
was 70.20M
Growth: -12.96%
Market Share: 0.49%
View all

AI Website Visits by Country

Geographical distribution of visits to all AI tools analyzed, showing which countries are most actively using AI technologies.
Location
Country where the AI tool visits originated from.
Traffic
Total number of visits from this country during the selected month, with the change from previous month shown below.
Share
Percentage of global AI tool visits that came from this country.
United States United States
2.02B +77.37M
16.05%
India India
1.21B +118.81M
9.62%
Brazil Brazil
540.01M +71.11M
4.30%
Kenya Kenya
447.32M -102.14M
3.56%
United Kingdom United Kingdom
329.59M +22.07M
2.62%
Germany Germany
328.45M +18.84M
2.61%
Philippines Philippines
327.95M +51.08M
2.61%
View all countries

AI Website Visits by Category

Distribution of visits across all analyzed AI tools, showing which industries and solutions are most actively embracing AI technology.
Category
Traffic
Total number of visits received by all AI tools within this category during the selected time period.
%
Percentage of total visits going to this category, revealing the relative demand for AI solutions in different industries.
Text Generators 7.79B 61.98%
Creative Tools 2.25B 17.92%
Education Tools 714.99M 5.69%
Productivity Tools 533.18M 4.24%
Sales And Marketing Tools 285.44M 2.27%
Video Generators 279.83M 2.23%
Audio Tools 269.78M 2.15%
Web Development Tools 183.71M 1.46%
Human Resource Tools 85.48M 0.68%
Social Media Tools 61.24M 0.49%
Business Tools 52.18M 0.42%
Professionals Tools 37.74M 0.3%
Finance Tools 16.50M 0.13%
E-Commerce Tools 6.32M 0.05%
View all Categories

AI Website Visits by Traffic Source

Breakdown of how users are finding and accessing this AI tool, showing the distribution of traffic across different channels.
Source
Channel or method through which users reached this tool (e.g., Direct, Organic Search, Referral).
Traffic
Number of visits from each traffic source during the selected time period.
Share
Percentage of total visits that came through each traffic source, showing which channels drive the most traffic to this tool.
Direct 7.94B 63.00%
Organic search 1.55B 12.00%
Referral 757.73M 6.00%
Organic social 119.45M 1.00%
Paid search 66.88M 1.00%
Paid social 3.81M 0.00%
Mail 31.93M 0.00%
Display ads 3.82M 0.00%

Our Methodology

Our AI industry web traffic analysis is based on estimated data from reliable sources such as SEMrush and Ahrefs. We track 10,500+ AI tools across 171 categories, updating data every month. We analyze total visits, unique visits, user demographics, and more across the categories to provide insights into the AI industry’s size, trends, and top performers.

Unique visits represent cumulative monthly counts, meaning returning users in different months are counted again. The total unique visits for all tools combined do not represent distinct individuals due to user overlap across multiple AI tools. For a closer estimate of the AI industry's audience size, refer to the latest month's unique visit count.

Read our complete data analysis methodology

Subscribe to our AI newsletter

The latest news, articles, and resources regarding AI, sent to your inbox weekly.

© 2025 AITools. All rights reserved.