Zeta

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Zeta is an AI companion app that lets users chat and roleplay with customizable AI characters.

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Zeta Web Traffic statistics September, 2026

#56 -5

Global Rank

Position of this tool among all analyzed AI tools based on total visits, with #1 being the most visited AI tool globally.

#35 +25

US Rank

Position of this tool among all analyzed AI tools based on visits from the United States.

#4 +0

Character Chat Tools Rank

Position of this tool within its specific category (Character Chat Tools), based on total visits.

4.84% MoM Growth

32.29M +1.49M

Total Visits

Total number of visits this tool received during the selected month, with the absolute change from previous month.

was 30.80M

5.70M +800.00K

Unique Visits

Number of different users who visited this tool during the selected month, with the absolute change from previous month.

was 4.90M

-0.02% Share Decline

0.17% -0.02%

Global Market Share

Percentage of all AI tool visits across our directory that went to this specific tool.

was 0.19%

6.54% +0.53%

Character Chat Tools Market Share

Percentage of all Character Chat Tools category visits that went to this specific tool.

was 6.01%

Gender Distribution

Breakdown of tool usage between male and female users during the selected period.

49%

Male Users

51%

Female Users

Device Distribution

Breakdown of visits to this tool by device type (mobile vs desktop).

87%

Mobile users

13%

Desktop users

Duration & Bounce Rate

Average time users spend on the tool per session and the percentage of users who leave after viewing only one page.

15:47 min

Average duration

57%

Bounce Rate

Zeta Traffic Trends

Historical view of this tool's visit patterns over the past 12 months, showing both total visits and unique visitors over time.

Month	Page Visits
Oct	5.84M
Nov	5.70M
Dec	7.28M
Jan	8.38M
Feb	9.26M
Mar	9.56M
Apr	10.60M
May	14.33M
Jun	19.98M
Jul	26.86M
Aug	30.80M
Sep	32.29M

Zeta Competitor comparison

Comparative view of monthly visit trends among similar AI tools in the same category, helping understand how this tool performs against its main competitors over time.

Month	Page Visits
Oct	5.84M
Nov	5.70M
Dec	7.28M
Jan	8.38M
Feb	9.26M
Mar	9.56M
Apr	10.60M
May	14.33M
Jun	19.98M
Jul	26.86M
Aug	30.80M
Sep	32.29M

Zeta Web Traffic by Country

Overview of the top 5 countries visiting this AI tool, ranked by total visit volume.

Location

Country where the AI tool visits originated from.

Traffic

Total number of visits from this country during the selected month, with the change from previous month shown below.

Percentage of global AI tool visits that came from this country.

South Korea

13.46M -1.60M

41.76%

United States

9.02M +4.64M

27.97%

Japan

7.05M -2.10M

21.89%

Canada

358.38K +56.58K

1.11%

Singapore

300.26K +152.44K

0.93%

Zeta Visits by Traffic Source

Breakdown of how users are finding and accessing this AI tool, showing the distribution of traffic across different channels.

Source Channel or method through which users reached this tool (e.g., Direct, Organic Search, Referral).	Traffic Number of visits from each traffic source during the selected time period.	Share Percentage of total visits that came through each traffic source, showing which channels drive the most traffic to this tool.
Direct	22.19M	69.00%

Organic search	9.11M	28.00%

Referral	813.62K	3.00%

Organic social	151.75K	0.00%

Paid social	0	0.00%

Mail	0	0.00%

Paid search	0	0.00%

Display ads	0	0.00%

AI Traffic	3.23K	0.00%

Google AI Mode	6.46K	0.00%

Our Methodology

Our AI industry web traffic analysis is based on estimated data from reliable sources such as SEMrush and Ahrefs. We track 10,500+ AI tools across 171 categories, updating data every month. We analyze total visits, unique visits, user demographics, and more across the categories to provide insights into the AI industry’s size, trends, and top performers.

Unique visits represent cumulative monthly counts, meaning returning users in different months are counted again. The total unique visits for all tools combined do not represent distinct individuals due to user overlap across multiple AI tools. For a closer estimate of the AI industry's audience size, refer to the latest month's unique visit count.

Read our complete data analysis methodology

Explore global AI statistics and trends

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