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Google Search Labs lets users test early Google Search features and provide feedback to help improve products.
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Google Search Labs Web Traffic statistics February, 2025

#833 -27
Global Rank
Position of this tool among all analyzed AI tools based on total visits, with #1 being the most visited AI tool globally.
#670 -77
US Rank
Position of this tool among all analyzed AI tools based on visits from the United States.
#3 +1
Testing Tools Rank
Position of this tool within its specific category (Testing Tools), based on total visits.
2.63% MoM Growth
348.38K +8.93K
Total Visits
Total number of visits this tool received during the selected month, with the absolute change from previous month.
was 339.45K
1.50M +71.46K
Unique Visits
Number of different users who visited this tool during the selected month, with the absolute change from previous month.
was 1.43M
+0.00% Share Growth
0.00% +0.00%
Global Market Share
Percentage of all AI tool visits across our directory that went to this specific tool.
was 0.00%
6.17% -1.10%
Testing Tools Market Share
Percentage of all Testing Tools category visits that went to this specific tool.
was 7.27%

Gender Distribution

Breakdown of tool usage between male and female users during the selected period.
51%
Male Users
49%
Female Users

Device Distribution

Breakdown of visits to this tool by device type (mobile vs desktop).
28%
Mobile users
72%
Desktop users

Duration & Bounce Rate

Average time users spend on the tool per session and the percentage of users who leave after viewing only one page.
01:43 min
Average duration
8%
Bounce Rate

Google Search Labs Traffic Trends

Historical view of this tool's visit patterns over the past 12 months, showing both total visits and unique visitors over time.
Month Page Visits
Mar 294.78K
Apr 321.58K
May 464.51K
Jun 437.71K
Jul 393.04K
Aug 384.11K
Sep 348.38K
Oct 419.84K
Nov 357.31K
Dec 330.51K
Jan 339.45K
Feb 348.38K

Google Search Labs Competitor comparison

Comparative view of monthly visit trends among similar AI tools in the same category, helping understand how this tool performs against its main competitors over time.
Month Page Visits
Mar 294.78K
Apr 321.58K
May 464.51K
Jun 437.71K
Jul 393.04K
Aug 384.11K
Sep 348.38K
Oct 419.84K
Nov 357.31K
Dec 330.51K
Jan 339.45K
Feb 348.38K

Google Search Labs Web Traffic by Country

Overview of the top 5 countries visiting this AI tool, ranked by total visit volume.
Location
Country where the AI tool visits originated from.
Traffic
Total number of visits from this country during the selected month, with the change from previous month shown below.
Share
Percentage of global AI tool visits that came from this country.
United States United States
89.99K -12.49K
25.83%
India India
69.26K +13.69K
19.88%
Japan Japan
30.38K -3.97K
8.72%
Kenya Kenya
15.78K +1.39K
4.53%
South Korea South Korea
11.43K -1.84K
3.28%

Google Search Labs Visits by Traffic Source

Breakdown of how users are finding and accessing this AI tool, showing the distribution of traffic across different channels.
Source
Channel or method through which users reached this tool (e.g., Direct, Organic Search, Referral).
Traffic
Number of visits from each traffic source during the selected time period.
Share
Percentage of total visits that came through each traffic source, showing which channels drive the most traffic to this tool.
Direct 275.81K 79.00%
Organic search 61.98K 18.00%
Referral 6.86K 2.00%
Organic social 3.24K 1.00%
Paid social 35.00 0.00%
Mail 174.00 0.00%
Paid search 279.00 0.00%
Display ads 0 0.00%

Our Methodology

Our AI industry web traffic analysis is based on estimated data from reliable sources such as SEMrush and Ahrefs. We track 10,500+ AI tools across 171 categories, updating data every month. We analyze total visits, unique visits, user demographics, and more across the categories to provide insights into the AI industry’s size, trends, and top performers.

Unique visits represent cumulative monthly counts, meaning returning users in different months are counted again. The total unique visits for all tools combined do not represent distinct individuals due to user overlap across multiple AI tools. For a closer estimate of the AI industry's audience size, refer to the latest month's unique visit count.

Read our complete data analysis methodology

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