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Navan

Navan is an AI-powered assistant that offers personalized travel bookings, saving users hours in planning.
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Navan Web Traffic statistics December, 2025

#372 -36
Global Rank
Position of this tool among all analyzed AI tools based on total visits, with #1 being the most visited AI tool globally.
#216 -17
US Rank
Position of this tool among all analyzed AI tools based on visits from the United States.
#4 +0
Finance Tools Rank
Position of this tool within its specific category (Finance Tools), based on total visits.
-16.76% MoM Decline
998.90K -201.10K
Total Visits
Total number of visits this tool received during the selected month, with the absolute change from previous month.
was 1.20M
446.90K -119.80K
Unique Visits
Number of different users who visited this tool during the selected month, with the absolute change from previous month.
was 566.70K
+0.00% Share Growth
0.01% +0.00%
Global Market Share
Percentage of all AI tool visits across our directory that went to this specific tool.
was 0.01%
8.06% -1.03%
Finance Tools Market Share
Percentage of all Finance Tools category visits that went to this specific tool.
was 9.09%

Gender Distribution

Breakdown of tool usage between male and female users during the selected period.
46%
Male Users
54%
Female Users

Device Distribution

Breakdown of visits to this tool by device type (mobile vs desktop).
24%
Mobile users
76%
Desktop users

Duration & Bounce Rate

Average time users spend on the tool per session and the percentage of users who leave after viewing only one page.
08:40 min
Average duration
36%
Bounce Rate

Navan Traffic Trends

Historical view of this tool's visit patterns over the past 12 months, showing both total visits and unique visitors over time.
Month Page Visits
Jan 1.10M
Feb 783.40K
Mar 1.00M
Apr 965.30K
May 1.00M
Jun 782.20K
Jul 857.70K
Aug 994.20K
Sep 1.10M
Oct 1.50M
Nov 1.20M
Dec 998.90K

Navan Competitor comparison

Comparative view of monthly visit trends among similar AI tools in the same category, helping understand how this tool performs against its main competitors over time.
Month Page Visits
Jan 1.10M
Feb 783.40K
Mar 1.00M
Apr 965.30K
May 1.00M
Jun 782.20K
Jul 857.70K
Aug 994.20K
Sep 1.10M
Oct 1.50M
Nov 1.20M
Dec 998.90K

Navan Web Traffic by Country

Overview of the top 5 countries visiting this AI tool, ranked by total visit volume.
Location
Country where the AI tool visits originated from.
Traffic
Total number of visits from this country during the selected month, with the change from previous month shown below.
Share
Percentage of global AI tool visits that came from this country.
United States United States
552.39K -62.37K
55.76%
United Kingdom United Kingdom
81.21K -17.31K
8.20%
Germany Germany
68.72K -2.44K
6.94%
France France
46.85K +9.41K
4.73%
India India
41.16K +4.68K
4.15%

Navan Visits by Traffic Source

Breakdown of how users are finding and accessing this AI tool, showing the distribution of traffic across different channels.
Source
Channel or method through which users reached this tool (e.g., Direct, Organic Search, Referral).
Traffic
Number of visits from each traffic source during the selected time period.
Share
Percentage of total visits that came through each traffic source, showing which channels drive the most traffic to this tool.
Direct 658.87K 66.00%
Referral 150.04K 15.00%
Organic search 82.71K 8.00%
Mail 55.14K 6.00%
Paid search 29.77K 3.00%
Organic social 18.58K 2.00%
Paid social 200.00 0.00%
Display ads 400.00 0.00%

Our Methodology

Our AI industry web traffic analysis is based on estimated data from reliable sources such as SEMrush and Ahrefs. We track 10,500+ AI tools across 171 categories, updating data every month. We analyze total visits, unique visits, user demographics, and more across the categories to provide insights into the AI industry’s size, trends, and top performers.

Unique visits represent cumulative monthly counts, meaning returning users in different months are counted again. The total unique visits for all tools combined do not represent distinct individuals due to user overlap across multiple AI tools. For a closer estimate of the AI industry's audience size, refer to the latest month's unique visit count.

Read our complete data analysis methodology

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