Seventh Sense

What is Seventh Sense?

Seventh Sense is a tool designed to optimize email delivery times and personalize them for each individual in a database, using artificial intelligence. It aims to help email marketers achieve better results by increasing engagement and conversions through personalized email delivery scheduling. The tool is intended to address the challenges of the overused and competitive email marketing landscape, where getting the attention of recipients is increasingly difficult. Seventh Sense offers features such as true send time personalization, email throttling, email frequency optimization, and knowledge transfer to empower sales and marketing teams. The tool has been used by hundreds of customers to schedule over 400 million combined personalized emails monthly, resulting in significant increases in email engagement ranging from 7% to over 100% within their databases.

Who created Seventh Sense?

Seventh Sense was founded by Mike Donnelly, who serves as the CEO and Co-founder of the company. Prior to founding Seventh Sense, Mike gained over 13 years of experience in the technology industry, particularly in sales and marketing. He has worked at various companies such as Nimble Storage, Isilon Systems, ExtraHop Networks, and Dataline, receiving recognition for his achievements along the way. Mike holds a bachelor of science degree in Geology with a Specialty in Environmental and Engineering Geosciences from Radford University. Seventh Sense is dedicated to email delivery optimization, helping clients achieve significant increases in email engagement through personalized and well-timed email campaigns.

What is Seventh Sense used for?

• True send time personalization. Emails are automatically delivered to every individual at his or her most optimal engagement time.
• Email Throttling to increase deliverability, enable pausing campaigns, making changes, and spreading load on systems.
• Increase Deliverability by improving engagement and sender reputation with major email providers.
• Email Frequency Optimization through automatic engagement-based segmentation to email customers at their preferred frequency.
• Knowledge Transfer to empower sales and marketing teams to share data on individual customer or prospect engagement.
• Increase Conversions by optimizing send time/frequency for happier customers, shortened sales cycles, and higher conversion rates.

Who is Seventh Sense for?

• Executives
• Marketers

How to use Seventh Sense?

To effectively use Seventh Sense for email delivery optimization, follow these steps:

1. Understand the Need: Recognize the challenges of email marketing like low attention spans and inbox clutter prompting the need for a smarter approach.

2. Optimize Email Delivery: Utilize Seventh Sense's AI to analyze and determine the best times to send emails for improved open rates and engagement.

3. Increase Deliverability: Enhance email engagement to improve sender reputation with major providers, ultimately boosting deliverability.

4. Personalize Send Times: Implement true send time personalization by automatically delivering emails at the optimal engagement times for each recipient.

5. Email Frequency Optimization: Tailor email frequency based on individual engagement preferences for better results.

6. Knowledge Transfer: Enable sharing of engagement data between sales and marketing teams to refine strategies.

7. Increase Conversions: Achieve happier customers, shorter sales cycles, and higher conversion rates through optimized send times and frequencies.

8. Throttling and Control: Use throttling to manage campaign delivery, make adjustments as needed, and prevent overloading systems.

9. Request a Demo: To start using Seventh Sense, request a demo to understand its functionality and how it can benefit your email marketing efforts.

By following these steps, you can leverage Seventh Sense's capabilities to optimize email delivery, engagement, and conversions effectively.