Gan.ai

What is Gan.ai?

Gan.ai is a video personalization platform that allows brands to create custom, personalized videos at scale using generative AI. This platform enables businesses to increase awareness, engagement, and sales conversion through hyper-personalized videos. With Gan.ai, brands can create personalized video campaigns with features such as personalized voiceovers by actors and real-time variable changes in voice and lip-sync to deliver tailored videos across multiple platforms. Major brands like Amazon, Samsung, Pepsi, and political parties use Gan.ai for running campaigns with personalized content, maximizing engagement and conversions. Gan.ai stands out for offering realistic real-human video personalization compared to alternatives that use synthesized avatar technology. The platform ensures data security and privacy compliance, boasting SOC2 and ISO certifications.

Who created Gan.ai?

Gan.ai was founded by a team of experts from prestigious institutions and companies such as Stanford University, IITs, BITS Pilani, Facebook AI Research, Microsoft Research, Adobe Research, and Samsung Research. The company focuses on training foundational models for various Conversational AI use-cases, including Text-to-Speech (TTS), Avatars, LipSync, Video Personalization, and Conversational Speech.

What is Gan.ai used for?

• Personalized marketing campaigns with user-specific variables like the user's name spoken by the actor in the video
• Generating hundreds, thousands, or millions of personalized video copies with voice and lip-sync variations
• Running hyper-personal video campaigns with celebrities, leaders, using user-specific details such as names, locations, etc.
• Scalable video personalization across different platforms like email, SMS, social media, etc.
• Realistic real-human video personalization with AI lip-sync and voice-sync models
• Creating dynamic visual content unique to each viewer in personalized videos
• Obtaining actionable insights on viewer engagement and following up with prospects in real-time
• Sending personalized videos based on customer and contextual data to grab customer attention
• Integrating with CRM platforms like HubSpot and connectors to automate workflows
• Accelerating video prospecting and increasing sales with personalized videos as part of marketing strategies
• Personalized video campaigns for brands with actors speaking out user variables like names, locations, order items, maximizing engagement, conversions, CTRs, and ROI
• Generating hundreds, thousands, or millions of personalized copies of videos with voice and lip-sync changes for each viewer
• Creating hyper-personalized video campaigns with celebrities, leaders, and stakeholders
• Scaling video personalization across the customer journey for enterprise brands like Amazon, Samsung, Pepsi, etc.
• Integrating with various platforms such as email, SMS, social media, WhatsApp, and more for delivering personalized videos
• Efficiently capturing input, scraping customer CRM data, generating personalized copies, and delivering via multiple channels end-to-end
• Enabling realistic real-human video personalization, unlike alternatives using synthesized avatar technology
• Offering real-time generation and delivery of personalized videos for millions of users in just seconds
• Personalizing videos based on customer and contextual data with custom logos, names, screens, static, dynamic, and moving objects
• Providing viewer insights for instant follow-up, closing sales faster, connecting with prospects at different stages of the buying journey, and integrating with CRM platforms and custom workflows
• Hyper-personal video campaigns with celebrities, leaders, and stakeholders
• Maximizing click-through rates, ROI, campaign impact, and conversions/meetings booked
• Hyperlocal video ads with celebrity endorsement
• Viral Instagram campaigns
• Boosted user engagement with hyper-personalized ads
• Geo-targeted AI-generated video ads with celebrity endorsements
• Enhancing employee engagement through personalized videos
• Personalized CEO invitations for events
• Revitalizing engagement with personalized videos
• Drive change with hyper-personalized campaigns
• Personalized video campaigns with celebrities, leaders, and stakeholders
• Hyper-personal video campaigns calling out users' names, locations, order items, nearby stores, sales prospects names, etc.
• Scalable video personalization across the customer journey
• Generating personalized videos for email, SMS, social media, WhatsApp, pre-roll ads, and various other platforms
• Integration with platforms for video personalization
• Real-time personalization of videos with voice and lip-sync
• Delivering personalized videos natively across multiple channels
• Creating hyper-targeted personalized videos for customer engagement
• Increased brand engagement, conversions, click-through rates, and brand recall
• Personalize videos for every user at every touchpoint across the customer journey
• Generate personalized copies of videos with variables changed in voice and lip-sync
• Run hyper-personal video campaigns with celebrities, leaders, and stakeholders
• Maximize click-through rates, ROI, and campaign impact
• Integrate with various platforms for scalable video personalization
• Enable realistic real-human video personalization
• Offer synthesized avatar technology or lip blurring alternatives
• Deliver personalized videos end-to-end for millions of users in real-time
• Enhance engagement, awareness, and sales conversion with hyper-personalized videos
• Improve communication through personalized videos featuring various endorsers

Who is Gan.ai for?

• Marketing professionals
• Sales professionals
• Political campaigners
• Team leaders
• Logistics Managers
• Customer service representatives
• Human Resource specialists
• Brands and enterprises
• Political parties
• CRM data specialists
• Brands and companies for marketing campaigns
• Enterprise brands like Amazon, Samsung, Pepsi, Cadbury, Coca-Cola, Zomato, vivo, EyeCare Partners, Mumbai Indians, MPL, and renowned political parties
• Brands
• Enterprise brands
• Marketers
• Advertisers
• Content creators
• Branding Teams
• Sales teams

How to use Gan.ai?

To use Gan.ai for video personalization, follow these steps:

1. Start by recording a single video that will serve as the base for personalized copies.
2. Utilize Gan.ai to generate hundreds, thousands, or even millions of personalized versions by modifying voice and lip-sync to make it appear as if each video was individually recorded.
3. The AI lip-sync & voice-sync models assist in templatizing specific sections of the video in real-time and delivering personalized copies seamlessly across different platforms.
4. Within the Gan.ai platform, activities such as input capturing, CRM data scraping, personalized copy generation, and multi-channel delivery take place end-to-end in seconds.
5. Various top brands and entities, including Amazon, Samsung, Pepsi, and political parties, leverage Gan.ai for running hyper-personalized video campaigns with prominent figures mentioning user-specific details like names, locations, and more to boost engagement and conversions.
6. Gan.ai integrates seamlessly with a range of platforms such as email, SMS, social media, WhatsApp, mobile apps, and more, enabling scalable video personalization throughout the customer journey.
7. Notably, Gan.ai distinguishes itself from other platforms by offering realistic real-human video personalization on a massive scale with rapid data collection, generation, and delivery of personalized videos, all within seconds.

By following these steps, you can effectively leverage Gan.ai for personalized video campaigns across various channels and platforms.