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Brandwatch monitors social media, analyzes trends, and provides insights to enhance brand reputation and marketing strategies.
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Brandwatch Web Traffic statistics August, 2025

Improved in all categories
#436 +48
Global Rank
Position of this tool among all analyzed AI tools based on total visits, with #1 being the most visited AI tool globally.
#398 +29
US Rank
Position of this tool among all analyzed AI tools based on visits from the United States.
#6 +1
Social Media Management Tools Rank
Position of this tool within its specific category (Social Media Management Tools), based on total visits.
6.34% MoM Growth
764.60K +45.60K
Total Visits
Total number of visits this tool received during the selected month, with the absolute change from previous month.
was 719.00K
309.50K +39.20K
Unique Visits
Number of different users who visited this tool during the selected month, with the absolute change from previous month.
was 270.30K
+0.00% Share Growth
0.01% +0.00%
Global Market Share
Percentage of all AI tool visits across our directory that went to this specific tool.
was 0.01%
2.76% +0.29%
Social Media Management Tools Market Share
Percentage of all Social Media Management Tools category visits that went to this specific tool.
was 2.47%

Gender Distribution

Breakdown of tool usage between male and female users during the selected period.
54%
Male Users
46%
Female Users

Device Distribution

Breakdown of visits to this tool by device type (mobile vs desktop).
23%
Mobile users
77%
Desktop users

Duration & Bounce Rate

Average time users spend on the tool per session and the percentage of users who leave after viewing only one page.
10:59 min
Average duration
54%
Bounce Rate

Brandwatch Traffic Trends

Historical view of this tool's visit patterns over the past 12 months, showing both total visits and unique visitors over time.
Month Page Visits
Sep 841.50K
Oct 673.80K
Nov 568.80K
Dec 502.70K
Jan 767.90K
Feb 609.80K
Mar 684.20K
Apr 561.40K
May 768.50K
Jun 668.30K
Jul 719.00K
Aug 764.60K

Brandwatch Competitor comparison

Comparative view of monthly visit trends among similar AI tools in the same category, helping understand how this tool performs against its main competitors over time.
Month Page Visits
Sep 841.50K
Oct 673.80K
Nov 568.80K
Dec 502.70K
Jan 767.90K
Feb 609.80K
Mar 684.20K
Apr 561.40K
May 768.50K
Jun 668.30K
Jul 719.00K
Aug 764.60K

Brandwatch Web Traffic by Country

Overview of the top 5 countries visiting this AI tool, ranked by total visit volume.
Location
Country where the AI tool visits originated from.
Traffic
Total number of visits from this country during the selected month, with the change from previous month shown below.
Share
Percentage of global AI tool visits that came from this country.
United States United States
192.91K +14.09K
25.23%
India India
66.14K -22.59K
8.65%
Germany Germany
54.52K +20.22K
7.13%
United Kingdom United Kingdom
50.39K +4.66K
6.59%
China China
37.24K +5.53K
4.87%

Brandwatch Visits by Traffic Source

Breakdown of how users are finding and accessing this AI tool, showing the distribution of traffic across different channels.
Source
Channel or method through which users reached this tool (e.g., Direct, Organic Search, Referral).
Traffic
Number of visits from each traffic source during the selected time period.
Share
Percentage of total visits that came through each traffic source, showing which channels drive the most traffic to this tool.
Direct 435.82K 57.00%
Referral 146.12K 19.00%
Organic search 105.67K 14.00%
Paid search 38.54K 5.00%
Mail 23.63K 3.00%
Organic social 11.32K 1.00%
Paid social 2.68K 0.00%
Display ads 841.00 0.00%

Our Methodology

Our AI industry web traffic analysis is based on estimated data from reliable sources such as SEMrush and Ahrefs. We track 10,500+ AI tools across 171 categories, updating data every month. We analyze total visits, unique visits, user demographics, and more across the categories to provide insights into the AI industry’s size, trends, and top performers.

Unique visits represent cumulative monthly counts, meaning returning users in different months are counted again. The total unique visits for all tools combined do not represent distinct individuals due to user overlap across multiple AI tools. For a closer estimate of the AI industry's audience size, refer to the latest month's unique visit count.

Read our complete data analysis methodology

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