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Apollo.io

Apollo.io provides sales intelligence, search, and engagement tools for over 265 million contacts at 70 million companies.
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Apollo.io Web Traffic statistics April, 2026

#67 +7
Global Rank
Position of this tool among all analyzed AI tools based on total visits, with #1 being the most visited AI tool globally.
#77 +10
US Rank
Position of this tool among all analyzed AI tools based on visits from the United States.
#1 +0
Lead Generation Tools Rank
Position of this tool within its specific category (Lead Generation Tools), based on total visits.
-0.87% MoM Decline
13.96M -122.73K
Total Visits
Total number of visits this tool received during the selected month, with the absolute change from previous month.
was 14.08M
4.30M +700.00K
Unique Visits
Number of different users who visited this tool during the selected month, with the absolute change from previous month.
was 3.60M
+0.02% Share Growth
0.11% +0.02%
Global Market Share
Percentage of all AI tool visits across our directory that went to this specific tool.
was 0.09%
96.75% +0.76%
Lead Generation Tools Market Share
Percentage of all Lead Generation Tools category visits that went to this specific tool.
was 95.99%

Gender Distribution

Breakdown of tool usage between male and female users during the selected period.
56%
Male Users
44%
Female Users

Device Distribution

Breakdown of visits to this tool by device type (mobile vs desktop).
14%
Mobile users
86%
Desktop users

Duration & Bounce Rate

Average time users spend on the tool per session and the percentage of users who leave after viewing only one page.
15:45 min
Average duration
51%
Bounce Rate

Apollo.io Traffic Trends

Historical view of this tool's visit patterns over the past 12 months, showing both total visits and unique visitors over time.
Month Page Visits
May 7.80M
Jun 9.00M
Jul 9.80M
Aug 9.00M
Sep 9.90M
Oct 9.70M
Nov 8.80M
Dec 8.20M
Jan 8.70M
Feb 9.40M
Mar 14.08M
Apr 13.96M

Apollo.io Competitor comparison

Comparative view of monthly visit trends among similar AI tools in the same category, helping understand how this tool performs against its main competitors over time.
Month Page Visits
May 7.80M
Jun 9.00M
Jul 9.80M
Aug 9.00M
Sep 9.90M
Oct 9.70M
Nov 8.80M
Dec 8.20M
Jan 8.70M
Feb 9.40M
Mar 14.08M
Apr 13.96M

Apollo.io Web Traffic by Country

Overview of the top 5 countries visiting this AI tool, ranked by total visit volume.
Location
Country where the AI tool visits originated from.
Traffic
Total number of visits from this country during the selected month, with the change from previous month shown below.
Share
Percentage of global AI tool visits that came from this country.
United States United States
3.05M -153.51K
22.62%
Bangladesh Bangladesh
2.95M +621.66K
21.89%
India India
2.36M -124.92K
17.50%
Pakistan Pakistan
664.29K +39.21K
4.93%
Philippines Philippines
489.85K -112.71K
3.63%

Apollo.io Visits by Traffic Source

Breakdown of how users are finding and accessing this AI tool, showing the distribution of traffic across different channels.
Source
Channel or method through which users reached this tool (e.g., Direct, Organic Search, Referral).
Traffic
Number of visits from each traffic source during the selected time period.
Share
Percentage of total visits that came through each traffic source, showing which channels drive the most traffic to this tool.
Direct 11.36M 81.00%
Referral 802.45K 6.00%
Organic search 568.00K 4.00%
Paid search 506.59K 4.00%
Organic social 318.19K 2.00%
Mail 245.62K 2.00%
AI Traffic 78.15K 1.00%
Paid social 11.16K 0.00%
Display ads 61.40K 0.00%
Google AI Mode 0 0.00%

Our Methodology

Our AI industry web traffic analysis is based on estimated data from reliable sources such as SEMrush and Ahrefs. We track 10,500+ AI tools across 171 categories, updating data every month. We analyze total visits, unique visits, user demographics, and more across the categories to provide insights into the AI industry’s size, trends, and top performers.

Unique visits represent cumulative monthly counts, meaning returning users in different months are counted again. The total unique visits for all tools combined do not represent distinct individuals due to user overlap across multiple AI tools. For a closer estimate of the AI industry's audience size, refer to the latest month's unique visit count.

Read our complete data analysis methodology

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