Smartly.io

What is Smartly.io?

Smartly.io is a leading social advertising automation platform that helps advertisers create, manage, and optimize their online advertising campaigns across various social media platforms such as Facebook, Instagram, and Pinterest. The platform offers a range of tools and features to streamline the advertising process, including creative automation, performance optimization, and data-driven insights. By leveraging Smartly.io, advertisers can efficiently scale their campaigns, improve their return on investment, and drive meaningful results through personalized and engaging ads.

Who created Smartly.io?

Smartly.io was founded by Kristo Ovaska in Helsinki, Finland. Kristo Ovaska is an experienced entrepreneur with a background in software development. The company specializes in automated ad optimization for social media platforms, helping businesses streamline their advertising campaigns efficiently. Smartly.io has grown to become a prominent player in the digital marketing industry, providing innovative solutions for online advertising needs globally.

What is Smartly.io used for?

• Launch multiple campaigns and ad groups 3.3x faster than native platform tools across digital channels with automated workflows
• Automate creative production with Gen AI for personalized experiences on social media, video, and display
• Effortlessly execute media campaigns by launching multiple campaigns at once on social media and Google with automated workflows
• Achieve better campaign performance and business results with a single workflow
• Improve campaign performance with dynamic pivot table reporting dashboards and data integrations
• Automate ad rotation and fatigue prediction to optimize performance
• Immediate creative scaling and access to ad intelligence through AI-powered solutions
• Enable campaign automation and consistent workflows for managing and launching complex campaigns
• Help marketers save time, increase efficiency, and engagement through generative AI for creative content and personalization
• Connect and visualize multiple data points to drive performance in creative with AI insights

Who is Smartly.io for?

• Digital Marketer
• Social Media Manager
• Advertising Specialist
• Marketing Analyst
• Content creator
• E-commerce Manager
• Data Scientist
• Brand Strategist
• Campaign Manager
• Growth Hacker

How to use Smartly.io?

To use Smartly.io effectively, follow these comprehensive steps:

1. Account Creation: Begin by creating an account on Smartly.io's platform.

2. Dashboard Navigation: Familiarize yourself with the dashboard layout for easy navigation.

3. Campaign Setup: Start by setting up your ad campaign within the platform.

4. Creatives Upload: Upload the creatives you want to use for your ads to the platform.

5. Audience Targeting: Define your target audience based on demographics, interests, and behaviors.

6. Budgeting: Set a budget for your campaign to control your ad spend.

7. Ad Scheduling: Choose the schedule for your ads to run at specific times for better reach.

8. Optimization: Utilize Smartly.io's optimization tools to improve ad performance.

9. Monitoring and Analytics: Monitor your campaigns regularly and analyze the provided analytics to make data-driven decisions.

10. Adjustments and Iterations: Based on the performance data, make necessary adjustments to your ads for better results.

By following these steps, you can effectively use Smartly.io to optimize your ad campaigns and achieve your marketing goals efficiently.