Scale Insights
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Scale Insights automates and optimizes Amazon PPC campaigns for better ROI using advanced AI technology.
What is Scale Insights?
Scale Insights is an AI-driven software specializing in automating and optimizing Amazon Pay-Per-Click (PPC) campaigns. It features Scale-matic Tech, an AI technology automating PPC strategies and providing detailed insights to enhance return on investment. The software is tailored for Amazon FBA Business Owners, agencies, and aggregators, allowing users to set personal PPC rules, engage in real-time bidding, optimize campaigns continuously, and uncover hidden profit opportunities. Scale Insights supports multiple Amazon marketplaces, correlates organic sales, PPC, and promotions, and automates strategies like bid adjustments and keyword optimization.
Who created Scale Insights?
Scale Insights was founded by experienced Amazon FBA sellers. The company specializes in AI-driven software for Amazon Pay-Per-Click campaigns, offering features like personal PPC rules setting, real-time bidding, and continuous campaign optimization. It was launched on March 6, 2021, focusing on providing automation and optimization solutions tailored to FBA sellers, agencies, and consolidators.
What is Scale Insights used for?
- Easy scalability support
- Personal PPC rules setting
- Real-time bidding
- Continuous campaign optimization
- Dynamic bidding
- Keyword optimization
- Profit margin enhancement
- Correlations between sales, PPC, promotions
- Real-time updates on sales, profits, cost
- Fully managed automation
- Amazon PPC campaign optimization
- High-converting keyword discovery
Who is Scale Insights for?
- Amazon FBA Business Owners
- Advertising Agencies
- Aggregators
How to use Scale Insights?
To use Scale Insights effectively, follow these steps:
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Sign Up and Access the Platform: Create an account on Scale Insights and log in to access the platform.
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Set Personal PPC Rules: Utilize the tool to establish custom PPC rules tailored to your objectives and preferences.
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Real-Time Bidding: Engage in real-time bidding by leveraging Scale Insights to adjust bids continuously based on performance.
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Keyword Optimization: Benefit from the keyword optimization features to discover high-converting keywords and enhance profitability.
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Enhance Profit Margin: Utilize Scale Insights to manage multiple Amazon PPC campaigns, uncover hidden profit opportunities, and set rules optimized for profitability.
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Correlate Data: Utilize the platform to analyze correlations between organic sales, PPC, and promotions to make informed decisions.
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Automate Campaigns: Leverage the AI technology and user-defined rules in Scale Insights for automated PPC campaigns, including real-time bidding and keyword optimization.
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Manage Multiple Campaigns: Manage multiple Amazon PPC campaigns efficiently with a few clicks, maximizing ROI and reducing manual efforts.
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Free Trial: Take advantage of the 30-day free trial to explore the platform's features without the need for a credit card.
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Flexible Pricing: Scale Insights offers scalable pricing starting at $78 per month for 5 Automated ASINs, with customized solutions for larger needs.
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Data Security: Rest assured that your data is kept confidential and secure with industry-standard measures, with a commitment to deleting data upon account deactivation.
By following these steps, you can effectively use Scale Insights to optimize your Amazon PPC campaigns and maximize profitability for your business.
If you need more detailed information or have specific questions while using Scale Insights, refer to the user guide or contact customer support for assistance.
Pros
- Dynamic bidding
- Intuitive insights presentation
- Caters to FBA sellers, agencies, consolidators
- Amazon PPC campaign optimization
- Fully managed automation
- Real-time updates on sales, profits, cost
- Correlations between sales, PPC, promotions
- Profit margin enhancement
- Keyword Optimization
- Mass campaign management
Cons
- Only for Amazon PPC
- Tailored to FBA Sellers
- No free version available
- Limited to specific marketplaces
- Credit card only payment
- No supports for FBM or Vendors
Scale Insights Pricing and plans
Paid plans start at $78/month and include:
- Algorithms
- Actions
- Ads insights
- Spend wisely
Scale Insights FAQs
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What is Scale Insights?
- Scale Insights is an AI-driven software that specializes in the automation and optimization of Amazon Pay-Per-Click (PPC) campaigns.
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Who is Scale Insights designed for?
- Scale Insights is designed to cater specifically to Amazon FBA Business Owners, advertising agencies, and aggregators.
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What are the benefits of using Scale Insights for my Amazon FBA Business?
- Using Scale Insights can uncover hidden opportunities to increase profits and provide detailed insights intuitively to support easy scalability of your Amazon FBA Business. It facilitates mass campaign management, helps set personal PPC rules, engages in real-time bidding, provides dynamic real-time bidding, and keyword optimization. This results in an enhanced profit margin.
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Does Scale Insights provide keyword optimization features?
- Yes, Scale Insights provides keyword optimization features. It has the capabilities to uncover high-converting keywords and make them work harder for your advantage. This helps in reducing costs and increasing margin.
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Is my data secure with Scale Insights?
- Your data is kept confidential and secure with Scale Insights. The data is stored with a leading database provider and is secured with industry-standard measures. They never share your data with anyone and also commit to deleting your data entirely after account deactivation.
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What insights does Scale Insights provide in real-time?
- Scale Insights provides real-time updates of sales, profits, advertising cost, return on investment and margins. By correlating this data with organic sales, PPC, and promotions it delivers a comprehensive picture of the campaign performance.
Get started with Scale Insights
Scale Insights reviews
Kai Matsumoto
January 24, 2025
What do you like most about using Scale Insights?
I love how Scale Insights automates the entire PPC process. The Scale-matic Tech simplifies my campaign management, allowing me to focus on other aspects of my business. The detailed insights help me understand which keywords are performing best.
What do you dislike most about using Scale Insights?
The learning curve can be a bit steep for new users. Initially, I found it overwhelming to set up the personal PPC rules, but once I got the hang of it, everything became easier.
What problems does Scale Insights help you solve, and how does this benefit you?
It helps me to optimize my ad spend by automating bid adjustments and uncovering hidden profit opportunities. This has significantly increased my ROI, allowing for more budget allocation to high-performing campaigns.
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Amina El-Nour
January 21, 2025
What do you like most about using Scale Insights?
The real-time bidding feature is fantastic! It adjusts bids automatically based on performance, which has saved me time and increased my sales.
What do you dislike most about using Scale Insights?
Sometimes, the interface feels a bit cluttered, making it challenging to find specific reports quickly.
What problems does Scale Insights help you solve, and how does this benefit you?
It helps to correlate organic sales with PPC efforts, allowing me to make informed decisions about my advertising strategy. This has led to a better understanding of my overall marketing effectiveness.
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Liam O'Sullivan
February 2, 2025
What do you like most about using Scale Insights?
The keyword optimization feature is top-notch. It identifies high-potential keywords that I might have overlooked, which has boosted my campaign performance.
What do you dislike most about using Scale Insights?
The initial setup took longer than expected, but the eventual results made it worthwhile.
What problems does Scale Insights help you solve, and how does this benefit you?
It automates campaign adjustments based on performance metrics, which has drastically reduced wasted ad spend and improved my profit margins.
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