Qualifyed.AI AI Predictive Audiences
4.67
0
Identifies likely buyers and integrates hashed email lists into ad accounts for targeted campaigns via LiveRamp.
What is Qualifyed.AI AI Predictive Audiences?
Qualifyed.AI's Lookalike Audiences involve ingesting a file of 1st party PII (Personally Identifying Information) data of US Consumers and running these seed files against marketing databases with a wide range of attributes. By training a machine learning algorithmic model based on existing buyer profiles and applying it to the US population, Qualifyed.AI pre-scores 96% of US adults on their likelihood to convert even before they are aware of the brand. This audience is then incorporated into the ad account via LiveRamp as a hashed email list for targeted advertising campaigns.
Who created Qualifyed.AI AI Predictive Audiences?
Qualifyed.AI, the creator of Lookalike Audiences, was founded by an individual passionate about leveraging predictive analytics to optimize advertising campaigns. The company specializes in creating predictive models based on customers' attributes and applying them to the broader population to predict conversion likelihood. Qualifyed.AI offers services like AI Predictive Audiences and Lead Scoring, integrating various data sources for tailored advertising solutions .
What is Qualifyed.AI AI Predictive Audiences used for?
- AI Predictive Audiences
- AI Predictive Lead Scoring
How to use Qualifyed.AI AI Predictive Audiences?
To use Qualifyed.AI, follow these steps:
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Data Ingestion: Begin by uploading a file containing 1st party PII (Personally Identifying Information) data of US consumers to Qualifyed.AI. This data will be utilized for analysis.
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Model Training: The tool runs the provided seed files against marketing databases with around 3,400 attributes, including credit bureau data. Through machine learning algorithms, Qualifyed.AI develops a model of your existing buyers.
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Audience Scoring: Once the model is trained, it is applied to the entire US population to predict the likelihood of conversion for 96% of US adults even before they are aware of your brand.
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Audience Integration: The predicted audience is then integrated into your advertising account via LiveRamp as a hashed email list. This enables you to target ads specifically at this audience.
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Utilization: With the pre-scored audience in place, you can effectively run targeted ad campaigns directed at this segment of the population, increasing the chances of conversion and engagement.
By following these steps, you can effectively leverage Qualifyed.AI to enhance your advertising and marketing strategies. For detailed pricing plans and additional features, consider exploring the options available on the Qualifyed.AI website.
Pros
- ML Trained Model
- Predictive Lookalike Audiences
- TransUnion Demographic Data
- AI Audience Insights
- Acxiom Shopping Intent
- AI Customer Persona
- Predictive Lead Scoring
- Data Append / Lead Identity
- Hubspot / Salesforce Integration
- Private slack channel
Cons
- Limited information available in the provided document
Qualifyed.AI AI Predictive Audiences Pricing and plans
Paid plans start at $1162/month and include:
- ML Trained Model
- Predictive Lookalike Audiences
- TransUnion Demographic Data
- AI Audience Insights
- Acxiom Shopping Intent
- AI Customer Persona
Qualifyed.AI AI Predictive Audiences FAQs
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What kind of data does Qualifyed.AI ingest for Lookalike Audiences?
- Qualifyed.AI ingests a file of 1st party PII (Personally Identifying information) data of US Consumers.
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How many attributes are included when running seed files against marketing databases?
- Seed files are run against marketing databases with 3,400 attributes.
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What is the approach to data processing that makes it immune to future changes of 3rd party cookies?
- The data processing approach used by Qualifyed.AI for Lookalike Audiences is cookie-less, making it immune to future changes of 3rd party cookies.
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How much of the US adult population can Qualifyed.AI pre-score for likelihood to convert?
- Qualifyed.AI can pre-score 96% of US adults on their likelihood to convert.
Get started with Qualifyed.AI AI Predictive Audiences
Qualifyed.AI AI Predictive Audiences reviews
Liam Nguyen
February 17, 2025
What do you like most about using Qualifyed.AI AI Predictive Audiences?
The ability to pre-score 96% of US adults based on their likelihood to convert is just phenomenal. It has transformed our targeted advertising campaigns by allowing us to focus on high-potential buyers from the start.
What do you dislike most about using Qualifyed.AI AI Predictive Audiences?
The initial setup process can be somewhat tedious, especially when integrating with LiveRamp. A more streamlined onboarding process would be appreciated.
What problems does Qualifyed.AI AI Predictive Audiences help you solve, and how does this benefit you?
It helps us identify and target likely buyers without wasting resources on less interested audiences. This has significantly improved our ROI on ad spend.
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Aisha Khan
February 25, 2025
What do you like most about using Qualifyed.AI AI Predictive Audiences?
I love how the tool integrates seamlessly with our existing ad accounts through LiveRamp. The hashed email list functionality is brilliant for privacy-focused campaigns.
What do you dislike most about using Qualifyed.AI AI Predictive Audiences?
Sometimes, the machine learning model takes a bit of time to adjust to our specific data sets, which can delay results initially.
What problems does Qualifyed.AI AI Predictive Audiences help you solve, and how does this benefit you?
It has allowed us to efficiently reach customers who are likely to engage with our products, ultimately increasing our conversion rates.
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Noah Patel
February 28, 2025
What do you like most about using Qualifyed.AI AI Predictive Audiences?
The predictive capabilities are impressive. We can now run campaigns targeting audiences who are genuinely interested, which saves time and resources.
What do you dislike most about using Qualifyed.AI AI Predictive Audiences?
The pricing model can get a bit steep for smaller businesses, which may limit access to smaller players in the market.
What problems does Qualifyed.AI AI Predictive Audiences help you solve, and how does this benefit you?
It helps us refine our audience targeting, leading to better engagement and increased sales. The data-driven approach gives us confidence in our marketing decisions.
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