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Ello

Ello transforms children into enthusiastic readers with app-based coaching and curated book subscriptions.
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Ello

What is Ello?

Ello is an app-based reading coach designed to transform children into confident and enthusiastic readers by listening to them read from physical books and providing teaching and motivation. It aims to elevate the reading experience with features like adaptive learning technology, a child-friendly reward system, and targeted book subscriptions. Ello uses speech recognition and adaptive learning technology to engage with children, guiding and correcting them as they read to improve reading fluency and motivation. Additionally, it offers a subscription service providing expertly chosen books matching the child's reading level and interests on a monthly basis.

Ello encourages children to earn rewards by reading books, with points accumulating for prizes delivered in the following month's box. Children can decide whether to keep the books provided, return them, or choose to keep selected books for an additional charge. Ello aims to support parents and teachers by offering an effective solution to enhance children's reading skills and foster a love for reading through app-based coaching and book subscriptions. The key features of Ello's virtual reading coach include listening to children read from physical books, providing teaching and motivation through intelligent engagement, feedback, and encouragement.

Who created Ello?

Ello was created by Dr. Elizabeth Adams and Catalin Moreno Voss. It was launched on March 7, 2023, as an AI reading coach designed to help struggling readers with evidence-based instruction and motivation. Ello's team consists of individuals with expertise in AI, machine learning, education, business, and psychology, coming together to support parents in creating the best learning environment for their children.

What is Ello used for?

  • Engaging children during the reading process with AI technology
  • Subscription service for tailored book selection
  • Turning children into confident readers through technology, book selection, and rewards
  • Utilizing a star-based reward system to motivate children to read
  • Supporting home-schooling by serving as a virtual reading coach
  • Promoting real reading, real learning, and real fun through a blend of technology and interaction
  • Using speech recognition and adaptive learning technology to engage with children during reading
  • Providing book selection based on reading level and interests through an expert system
  • Encouraging reading fluency through strategies and real-time feedback
  • Supporting parents and teachers by providing an effective reading solution
  • Adaptive learning technology
  • Engaging children during the reading process
  • Turning children into confident readers
  • Providing a reward system for motivation
  • Supporting children with dyslexia
  • Enhancing reading fluency
  • Supporting parents and teachers
  • Real-time feedback and coaching
  • Encouraging love for reading
  • Promoting interactive learning
  • Providing book subscription services
  • Implementing a reward system for reading
  • Suitable for home-schooling
  • Using literacy strategies to support reading
  • Utilizing AI technology for real-time feedback
  • Promoting real reading, learning, and fun
  • Enhancing reading fluency through speech recognition
  • Virtual reading coach for children
  • Transforming children into confident readers
  • Teaching and motivating child readers through technology and real-world interaction
  • Enhancing reading fluency with speech recognition and adaptive learning technology
  • Reward system for incentivizing consistent reading habits
  • Supporting parents and teachers in improving children's reading skills
  • Promoting love for reading through engaging coaching and book selection
  • Differentiation from other reading apps by using physical books and interactive engagement
  • Engaging children through real-time feedback and encouragement
  • Monthly book subscription service for tailored book selection
  • Promoting real reading, real learning, and real fun
  • Encouraging real-world interaction with books
  • Incorporating a reward system for motivation
  • Aiding children with dyslexia through proven reading strategies
  • Enhancing reading fluency through speech recognition and adaptive learning technology
  • Providing a subscription service for expertly chosen books
  • Fostering a love for reading through interactive app design
  • App-based reading coach
  • Physical books interaction
  • Boosts reading motivation
  • Promotes reading fluency
  • Child-friendly reward system
  • Subscription service for targeted books
  • Effective for parents and teachers
  • First-of-its-kind speech recognition
  • Quality screen time promotion

Who is Ello for?

  • Parents
  • Teachers
  • Home-schoolers
  • Curriculum Specialists
  • Speech scientists
  • Software engineers
  • Product Managers
  • Machine learning engineers
  • Operations Managers
  • Software Engineer
  • Curriculum Specialist
  • Senior Product Manager
  • Technical Program Manager
  • Business Operations Manager
  • Machine learning engineer
  • Unity Engineer
  • Executive Assistant
  • Customer Support Specialist
  • Warehouse Team Leader
  • Operations Associate
  • Home-schooling parents

How to use Ello?

To use Ello effectively, follow these steps:

  1. Eligibility and Access:

    • Fill out the Ello Access form with proof of eligibility such as an EBT card.
    • Expect a review within 1 business day followed by a unique coupon code if approved.
  2. Membership Benefits:

    • Enjoy full app access with coaching and a library of decodable books.
    • Receive digital prizes for progress or physical books with a completion prize.
  3. Children's Profiles:

    • Add up to 3 reader profiles per subscription.
  4. Age Range and Books:

    • Ello suits children aged 4-8 with books from Kindergarten to 3rd grade.
    • E-books include 3 weekly books, while the paperback option ships 5 books monthly.
  5. Using the Ello App:

    • Login, choose a book, and read out loud.
    • Tap on words for help; Ello engages with encouragement and assistance.
  6. Reward System:

    • Children collect stars and badges for rewards to keep them engaged.
  7. Reading Assistance:

    • Behavioral psychology and growth mindset strategies maintain encouragement and build confidence.
  8. Parental Assistance:

    • Parents are encouraged to assist with corrections as Ello maintains a lenient approach.
  9. Special Support:

    • For children with dyslexia, Ello offers tailored support through specialized reading strategies.
  10. Requirements for Usage:

    • A mobile device with iOS 14 or newer is needed.
    • An internet connection for setup and updates is necessary.
  11. Good for Home-Schooling:

    • Ello can effectively supplement homeschooling efforts by providing virtual reading coaching and fostering a love for reading.

By following these steps, you can effectively use Ello to enhance your child's reading skills and instill a love for reading.

Pros
  • App-based reading coach
  • Physical books interaction
  • Adaptive learning technology
  • Boosts reading motivation
  • Promotes reading fluency
  • Child-friendly reward system
  • Subscription service for targeted books
  • Book return or keep flexibility
  • Effective for parents and teachers
  • First-of-its-kind speech recognition
  • Quality screen time promotion
  • Monthly book delivery
  • Real-time reading feedback
  • Personal book selection
  • Incentive earnings for reading
Cons
  • Only physical books
  • App-based
  • Monthly subscription service
  • Incentive system potentially distracting
  • Requires user interaction for book return
  • Possibly limited book selection
  • Contingent on user's bookkeeping
  • Targeted only for children
  • Requires quiet environment
  • No immediate feedback for mispronunciations

Ello Pricing and plans

Paid plans start at $14.99/month and include:

  • Full App access with digital coaching powered by Adaptive Learn Technology
  • Ello’s library of decodable books
  • Digital prizes for your child’s progress

Ello FAQs

What is Ello and how does it aim to transform children into readers?
Ello is an app-based reading coach designed to transform children into confident readers by listening to them read from physical books and providing teaching and motivation.
How does Ello's patent-pending speech recognition and adaptive learning technology work?
Ello's technology listens to children as they read out loud from physical books, engages with them, guides and corrects them to develop reading skills.
What is the function of Ello's subscription service?
Ello's subscription service delivers expertly chosen books matching a child's reading level and interests for monthly reading practice with coaching and motivation.
How does Ello use specific strategies to enhance reading fluency?
Ello encourages reading fluency through its technology, assisting children when stuck or misreading to help them decode and develop fluency without frustration.
How can children earn rewards with Ello?
Children earn rewards by reading books with Ello, accumulating points that convert into prizes delivered in the next month's box for consistent reading habits.
Can children decide if they want to keep the books provided by Ello?
Yes, children can decide whether to keep the books provided by Ello at the end of each month, returning them for free or choosing to keep books for an additional charge.

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