CustomerGlu

What is CustomerGlu?

CustomerGlu is a platform that integrates gamified user journeys into mobile apps and desktop websites. It offers SDKs for popular platforms like React Native, Native iOS and Android, Flutter on mobile, and JavaScript for web. The platform leverages game mechanics such as points, leaderboards, and rewards to enhance engagement, retention, and conversions. CustomerGlu features retention-focused reporting, personalized experiences, UI customization options, and quick integration capabilities. It has been used successfully by companies to boost conversions, increase engagement, and improve retention rates.

Pros of CustomerGlu include being a plug-and-play platform, enhancing user engagement, applicable for any software, user-friendly interface, creating immersive in-app experiences, aiding in achieving desired outcomes, saving time and resources, offering self-service gamification capabilities, increasing user retention, and improving overall user experience. However, some limitations include lack of developer customization, limited pre-built functionalities, suitability only for apps, absence of complex gamification features, no support for non-gamification elements, lack of customizability in UI, failure to mention data privacy measures, no integration with other systems, and absence of descriptions of advanced features.

Who created CustomerGlu?

CustomerGlu was created by Neha Malhan, who serves as the Director of Retention at Purplle. The platform was launched on July 28, 2023, offering gamified user journeys to enhance user engagement, retention, and conversions. CustomerGlu integrates game mechanics like points, leaderboards, and rewards into both mobile apps and desktop websites through SDKs for popular platforms like React Native, Native iOS and Android, Flutter on mobile, and JavaScript for the web. The platform aims to provide a plug-and-play solution for enhancing user experiences and achieving desired outcomes efficiently.

What is CustomerGlu used for?

• Enhances user engagement
• Retention & conversion focused reporting
• Scale results with Personalisation
• Customise the look and feel of campaigns to match your brand
• Idea to launch in days instead of months
• Over the air updates
• In-app nudges and entry points
• Integration in minutes
• Gamification for engagement, retention, and conversions
• Enhancing user engagement with plug-and-play platform
• Creating immersive in-app experiences
• Facilitates behavioral changes
• Increases user retention
• Improves overall user experience
• Retain more users & build stronger relationships
• Improve engagement & retention metrics by up to 200%
• Leverage game mechanics to improve key business metrics
• Get users to come back to platform daily during the sale and boost visibility and conversions on sale products
• Motivate users to setup for success with a Challenge that rewards and nudges them through the steps
• Use 50+ ready templates to solve for all existing retention and engagement problems
• Boost retention rates by 200% and cut down costs on Ad spends with core in-app retention activities
• Increase visibility and introduce behavior change via rich in-app discovery points
• Integrate gamified user journeys into your platform in just a few minutes
• Start from scratch or choose from 50+ templates for any growth goal

Who is CustomerGlu for?

• Director of Retention
• Chief Technology Officer
• Content & Strategy

How to use CustomerGlu?

To use CustomerGlu, follow these steps:

1. Sign up for a 7-day trial to get started with CustomerGlu. Upon signing up, you will have access to the dashboard and will be contacted by the team for a consultation call.
2. Choose the appropriate SDK based on your platform: React Native, Native iOS, Android, Flutter for mobile, or JavaScript for web.
3. Integrate CustomerGlu into your mobile app or desktop website. The guided setup and step-by-step guide provided make integration easy.
4. Customise the experience by creating segments based on user behavior and profile attributes. You can also personalise campaigns to match your brand.
5. Utilise gamification features such as points, leaderboards, and rewards to enhance user engagement, retention, and conversions.
6. Monitor the performance of your campaigns with near-real-time reporting to quickly adjust and improve results.
7. Make use of over the air updates to tweak configurations in minutes and set them live.
8. Benefit from in-app nudges and entry points to increase visibility and encourage behavior change among users.
9. Explore the 50+ templates available to kickstart growth experiments without waiting for lengthy development processes.

By following these steps, you can effectively leverage CustomerGlu to enhance user engagement, retention, and overall app growth.