What is Surfer?
Surfer is an AI-powered growth management platform designed to assist businesses in increasing organic traffic and enhancing visibility in search engine rankings. The platform offers a comprehensive content strategy, including features such as keyword research, a content editor, SEO audit, and various free tools. Users can benefit from integrations with popular platforms like Google Docs and WordPress and establish topical authority through optimal content optimization for search engines. Surfer also provides users with an array of resources such as the Surfer Academy for learning, a 7-day money-back guarantee, and content suggestions to improve SEO strategies and ranking.
Who created Surfer?
SurferSEO was created by a team of founders including Sławek Czajkowski, Lucjan and Michał Suski, Tomasz Niezgoda, and Kazik Piętka. The platform was launched in February 23, 2021, with the aim of democratizing SEO and making it accessible to a wider audience through user-friendly, data-backed on-page optimization tools. The team behind Surfer consists of over 90 specialists in various fields such as product development, design, marketing, data science, customer support, sales, and more, contributing to the platform's success and evolution since 2017.
What is Surfer used for?
- Comprehensive content strategy
- Keyword research tool
- Real-time optimization feedback
- Content editor with guidelines
- Outline Builder for structure
- Built-in plagiarism checker
- Integration with Google Docs
- Integration with WordPress
- Integration with Jasper
- Provides content suggestions
- Establish topical authority
- SEO audit features
- Content strategy generation
- Optimize existing pages
Who is Surfer for?
- Sales manager
- Customer Support Specialist
- Graphic Designer
- Inbound Sales Specialist
- Office and Administration Specialist
- Head of Product
- Engineering Manager
- Product Developer
- Devops engineer
- Head of Design
- Chief of Staff
- Staff Accountant
- Customer Success Specialist
- Product Manager
- Lead Security Engineer
- Strategic Finance Manager
- Affiliate Manager
- Data Scientist
How to use Surfer?
To use SurferSEO effectively, follow these steps:
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Keyword Research and Content Planning:
- Utilize SurferSEO's keyword research tool to identify in-demand terms.
- Plan content around these keywords to establish topical authority and improve search rankings.
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Content Creation:
- Use the content editor for guidance and real-time feedback on optimization.
- Focus on achieving a high Content Score to ensure SEO-friendly content.
- Benefit from the automatic insertion of internal links and the Humanizer feature to maintain a natural tone.
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Optimizing Existing Pages:
- Leverage SurferSEO's SEO audit feature to identify and address weaknesses in current pages for better visibility in search results.
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Integration and Support:
- Integrate SurferSEO with platforms like Google Docs and WordPress for seamless access.
- Make use of the Surfer Academy for learning resources and support options like a 7-day money-back guarantee.
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Increasing Organic Traffic:
- Follow SurferSEO's workflow to enhance SEO strategy, leading to improved search rankings and increased organic traffic.
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Additional Features:
- Generate briefs with catchy headlines, utilize the plagiarism checker before publishing, access informative live classes, and interact within the user community for insights.
Remember, SurferSEO is designed to streamline your SEO efforts, boost organic traffic, and contribute to the growth of your online presence effectively and efficiently .