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Perplexity Labs

Perplexity Labs develops innovative AI tools in a secure environment, ensuring user safety and privacy.
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Perplexity Labs Web Traffic statistics February, 2025

#179 +155
Global Rank
Position of this tool among all analyzed AI tools based on total visits, with #1 being the most visited AI tool globally.
#1095 -620
US Rank
Position of this tool among all analyzed AI tools based on visits from the United States.
#15 +1
Chatbots Rank
Position of this tool within its specific category (Chatbots), based on total visits.
143.75% MoM Growth
3.90M +2.30M
Total Visits
Total number of visits this tool received during the selected month, with the absolute change from previous month.
was 1.60M
216.60K +23.90K
Unique Visits
Number of different users who visited this tool during the selected month, with the absolute change from previous month.
was 192.70K
+0.01% Share Growth
0.03% +0.01%
Global Market Share
Percentage of all AI tool visits across our directory that went to this specific tool.
was 0.02%
0.06% +0.03%
Chatbots Market Share
Percentage of all Chatbots category visits that went to this specific tool.
was 0.03%

Gender Distribution

Breakdown of tool usage between male and female users during the selected period.
79%
Male Users
21%
Female Users

Device Distribution

Breakdown of visits to this tool by device type (mobile vs desktop).
90%
Mobile users
10%
Desktop users

Duration & Bounce Rate

Average time users spend on the tool per session and the percentage of users who leave after viewing only one page.
09:14 min
Average duration
84%
Bounce Rate

Perplexity Labs Traffic Trends

Historical view of this tool's visit patterns over the past 12 months, showing both total visits and unique visitors over time.
Month Page Visits
Mar 429.60K
Apr 862.20K
May 951.80K
Jun 936.80K
Jul 738.60K
Aug 519.70K
Sep 705.00K
Oct 1.30M
Nov 805.80K
Dec 1.20M
Jan 1.60M
Feb 3.90M

Perplexity Labs Competitor comparison

Comparative view of monthly visit trends among similar AI tools in the same category, helping understand how this tool performs against its main competitors over time.
Month Page Visits
Mar 429.60K
Apr 862.20K
May 951.80K
Jun 936.80K
Jul 738.60K
Aug 519.70K
Sep 705.00K
Oct 1.30M
Nov 805.80K
Dec 1.20M
Jan 1.60M
Feb 3.90M

Perplexity Labs Web Traffic by Country

Overview of the top 5 countries visiting this AI tool, ranked by total visit volume.
Location
Country where the AI tool visits originated from.
Traffic
Total number of visits from this country during the selected month, with the change from previous month shown below.
Share
Percentage of global AI tool visits that came from this country.
Russia Russia
3.48M +2.23M
89.22%
Luxembourg Luxembourg
93.99K +66.95K
2.41%
Vietnam Vietnam
49.92K +48.96K
1.28%
United States United States
34.71K -113.45K
0.89%
Macao Macao
23.79K +23.79K
0.61%

Perplexity Labs Visits by Traffic Source

Breakdown of how users are finding and accessing this AI tool, showing the distribution of traffic across different channels.
Source
Channel or method through which users reached this tool (e.g., Direct, Organic Search, Referral).
Traffic
Number of visits from each traffic source during the selected time period.
Share
Percentage of total visits that came through each traffic source, showing which channels drive the most traffic to this tool.
Direct 3.67M 94.00%
Organic search 202.02K 5.00%
Organic social 21.06K 1.00%
Paid social 0 0.00%
Referral 8.97K 0.00%
Mail 0 0.00%
Paid search 0 0.00%
Display ads 0 0.00%

Our Methodology

Our AI industry web traffic analysis is based on estimated data from reliable sources such as SEMrush and Ahrefs. We track 10,500+ AI tools across 171 categories, updating data every month. We analyze total visits, unique visits, user demographics, and more across the categories to provide insights into the AI industry’s size, trends, and top performers.

Unique visits represent cumulative monthly counts, meaning returning users in different months are counted again. The total unique visits for all tools combined do not represent distinct individuals due to user overlap across multiple AI tools. For a closer estimate of the AI industry's audience size, refer to the latest month's unique visit count.

Read our complete data analysis methodology

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