Formative

4.84

Formative enhances teaching by generating standard-aligned items and lessons, offering real-time feedback and progress tracking.

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Formative Web Traffic statistics February, 2025

Declined in all categories

#258 -24

Global Rank

#85 -5

US Rank

#5 -1

Teachers Tools Rank

-4.00% MoM Decline

2.40M -100.00K

Total Visits

was 2.50M

530.70K +40.00K

Unique Visits

was 490.70K

+0.00% Share Growth

0.02% +0.00%

Global Market Share

was 0.02%

7.95% -2.54%

Teachers Tools Market Share

was 10.49%

Gender Distribution

38%

Male Users

62%

Female Users

Device Distribution

19%

Mobile users

81%

Desktop users

Duration & Bounce Rate

07:55 min

Average duration

53%

Bounce Rate

Formative Traffic Trends

Month	Page Visits
Mar	2.40M
Apr	2.20M
May	2.00M
Jun	770.70K
Jul	346.10K
Aug	1.10M
Sep	1.50M
Oct	2.10M
Nov	1.90M
Dec	2.00M
Jan	2.50M
Feb	2.40M

Formative Competitor comparison

Month	Page Visits
Mar	2.40M
Apr	2.20M
May	2.00M
Jun	770.70K
Jul	346.10K
Aug	1.10M
Sep	1.50M
Oct	2.10M
Nov	1.90M
Dec	2.00M
Jan	2.50M
Feb	2.40M

Formative Web Traffic by Country

Location

Traffic

United States

1.82M -121.07K

75.82%

Canada

260.88K -44.62K

10.87%

South Korea

33.36K +14.86K

1.39%

Ukraine

18.96K +2.21K

0.79%

Greece

16.80K +16.55K

0.70%

Formative Visits by Traffic Source

Source Channel or method through which users reached this tool (e.g., Direct, Organic Search, Referral).	Traffic Number of visits from each traffic source during the selected time period.	Share Percentage of total visits that came through each traffic source, showing which channels drive the most traffic to this tool.
Direct	1.71M	71.00%

Organic search	488.40K	20.00%

Referral	174.72K	7.00%

Mail	16.56K	1.00%

Organic social	3.36K	0.00%

Paid social	0	0.00%

Paid search	2.40K	0.00%

Display ads	480.00	0.00%

Our Methodology

Our AI industry web traffic analysis is based on estimated data from reliable sources such as SEMrush and Ahrefs. We track 10,500+ AI tools across 171 categories, updating data every month. We analyze total visits, unique visits, user demographics, and more across the categories to provide insights into the AI industry’s size, trends, and top performers.

Unique visits represent cumulative monthly counts, meaning returning users in different months are counted again. The total unique visits for all tools combined do not represent distinct individuals due to user overlap across multiple AI tools. For a closer estimate of the AI industry's audience size, refer to the latest month's unique visit count.

Read our complete data analysis methodology

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