Hootsuite

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This software streamlines task management and enhances team collaboration for efficient project execution.

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Hootsuite Web Traffic statistics April, 2026

#194 -13

Global Rank

Position of this tool among all analyzed AI tools based on total visits, with #1 being the most visited AI tool globally.

#138 +0

US Rank

Position of this tool among all analyzed AI tools based on visits from the United States.

#3 +0

Social Media Management Tools Rank

Position of this tool within its specific category (Social Media Management Tools), based on total visits.

-20.12% MoM Decline

3.05M -768.31K

Total Visits

Total number of visits this tool received during the selected month, with the absolute change from previous month.

was 3.82M

1.50M -400.00K

Unique Visits

Number of different users who visited this tool during the selected month, with the absolute change from previous month.

was 1.90M

-0.01% Share Decline

0.02% -0.01%

Global Market Share

Percentage of all AI tool visits across our directory that went to this specific tool.

was 0.03%

10.47% -0.66%

Social Media Management Tools Market Share

Percentage of all Social Media Management Tools category visits that went to this specific tool.

was 11.13%

Gender Distribution

Breakdown of tool usage between male and female users during the selected period.

58%

Male Users

42%

Female Users

Device Distribution

Breakdown of visits to this tool by device type (mobile vs desktop).

30%

Mobile users

70%

Desktop users

Duration & Bounce Rate

Average time users spend on the tool per session and the percentage of users who leave after viewing only one page.

12:13 min

Average duration

55%

Bounce Rate

Hootsuite Traffic Trends

Historical view of this tool's visit patterns over the past 12 months, showing both total visits and unique visitors over time.

Month	Page Visits
May	4.20M
Jun	3.60M
Jul	3.80M
Aug	3.50M
Sep	3.50M
Oct	3.60M
Nov	3.40M
Dec	3.30M
Jan	3.40M
Feb	3.20M
Mar	3.82M
Apr	3.05M

Hootsuite Competitor comparison

Comparative view of monthly visit trends among similar AI tools in the same category, helping understand how this tool performs against its main competitors over time.

Month	Page Visits
May	4.20M
Jun	3.60M
Jul	3.80M
Aug	3.50M
Sep	3.50M
Oct	3.60M
Nov	3.40M
Dec	3.30M
Jan	3.40M
Feb	3.20M
Mar	3.82M
Apr	3.05M

Hootsuite Web Traffic by Country

Overview of the top 5 countries visiting this AI tool, ranked by total visit volume.

Location

Country where the AI tool visits originated from.

Traffic

Total number of visits from this country during the selected month, with the change from previous month shown below.

Percentage of global AI tool visits that came from this country.

United States

1.26M -177.77K

42.74%

United Kingdom

272.10K -67.39K

9.26%

India

243.43K -101.79K

8.28%

Canada

134.53K -47.25K

4.58%

France

89.38K +21.79K

3.04%

Hootsuite Visits by Traffic Source

Breakdown of how users are finding and accessing this AI tool, showing the distribution of traffic across different channels.

Source Channel or method through which users reached this tool (e.g., Direct, Organic Search, Referral).	Traffic Number of visits from each traffic source during the selected time period.	Share Percentage of total visits that came through each traffic source, showing which channels drive the most traffic to this tool.
Direct	1.91M	63.00%

Organic search	720.82K	24.00%

Referral	253.80K	8.00%

Organic social	76.26K	3.00%

Paid search	61.92K	2.00%

AI Traffic	19.52K	1.00%

Paid social	915.00	0.00%

Mail	5.19K	0.00%

Display ads	915.00	0.00%

Google AI Mode	305.00	0.00%

Our Methodology

Our AI industry web traffic analysis is based on estimated data from reliable sources such as SEMrush and Ahrefs. We track 10,500+ AI tools across 171 categories, updating data every month. We analyze total visits, unique visits, user demographics, and more across the categories to provide insights into the AI industry’s size, trends, and top performers.

Unique visits represent cumulative monthly counts, meaning returning users in different months are counted again. The total unique visits for all tools combined do not represent distinct individuals due to user overlap across multiple AI tools. For a closer estimate of the AI industry's audience size, refer to the latest month's unique visit count.

Read our complete data analysis methodology

Explore global AI statistics and trends